The {{shortcodes}} help you to mass-customize your communication with respondents and the managers owning a Group Virtual Consultant. For example, look at the "EMAIL CONTENT TO YOUR RESPONDENTS"-text with which respondents receive the access link to their Virtual Consultant. Almost all shortcodes require just a click from the menu above the textbox (1.), like:
In PRAIORITIZE Help, there is a dedicated page with all the shortcodes.